William Taylor aka DJ Love MD
Being in the wedding DJ business is very rewarding. I feel fortunate whenever a client puts their faith in me to DJ & MC their wedding. It’s probably the biggest, baddest and most expensive party they’re every going to throw and I consider it an honor to be included as such an important aspect of the celebration. During an interview with the folks over at Bride & Groom Planner, I reveal some insights into the Cincinnati wedding DJ business.
B&G Planner: Tell us about yourself and how your business began.
William: The Music Concierge is the culmination of a life long love affair with music. Ever since I can remember, music has been an important part of my life whether it was listening, performing, writing or playing. Although most people would never guess that I’m as old or experienced as I am, I know I’m telling my age when I relate that the very first song I ever recorded was “Super Freak” by Rick James on a Stereo 8 (eight track) cartridge. My mom tells an even earlier story of me dancing on the white leather seats in the back of my parents Cadillac to Rod Stewart’s “Da Ya Think I’m Sexy.” In 6th grade I “toured” my elementary school doing a performance of “Say, Say, Say” by Michael Jackson and Paul McCartney. In 9th grade I introduced the entire school to the Beastie Boys Licensed to Ill (still my favorite Beastie Boys album.) And that was all before I became a regional touring musician. I guess the point is that music is something that I understand and love through and through. Others may or may not know more music trivia, but I know music.
B&G Planner: How does a DJ create song playlists for wedding receptions?
William: At The Music Concierge we work one on one with our clients to build a personalized “music profile.” Once you’ve decided to go ahead and book with us, we will sit down for an initial consultation where we discuss your musical tastes. What styles of music do you like? What particular artists or groups do you like? What do you think your guests would like to hear at the reception? What are your “must play” songs? And what are your “do not play” songs? All the while keeping in mind that it is a wedding and that the song selection should reflect the fact that it is a joyous occasion.
B&G Planner: How far in advance should a customer reserve a DJ?
William: We are fortunate to have strong relationships with several area reception venues. Being a preferred vendor means that we book quite a few weddings from 9 – 12 months in advance. In order to find, research and choose the service that’s best for you, we recommend that you book your DJ from 9-12 months in advance when possible.
B&G Planner: What is your most memorable moment from a wedding reception?
William: There are so many special moments at weddings, it’s hard to pick just one. But if I had to choose, I would say one of the coolest wedding moments was when the Maid of Honor at a recent reception gave her toast to the bride & groom. It started off like most toasts until she told me to “kick it DJ” and I dropped an instrumental version of The Fresh Prince of Bel Air. She had requested the song in advance, so myself and a few others in attendance had some idea of what she was going to do. But I don’t think anyone was prepared for the rap that she performed which broke down how the bride and groom met, how much they loved each other and how great there life will be together. She brought down the house! It was amazing!
B&G Planner: What sets you apart from similar businesses in the industry?
William: There are several good DJ services in our region. Even so, there are still a few things that set us apart from the other businesses. The most important difference is in our core business philosophy. It’s our intention to provide more in value for the services we offer than our clients exchange in money. We want our clients become raving fans. A couple ways we do this is by providing for unlimited phone, text or email consultations, providing back up wireless service to accommodate on the spot requests, bringing the right mix of personality & professionalism to both our DJ and Master of Ceremony services, and dressing up our DJ booth. We want everything to be just right; from the look of the room & our set up, the feel of our interactions and the sound of the music.
B&G Planner: What is something brides may not know about hiring someone in your profession?
William: When you hire your entertainment professional, you should keep in mind that unlike most of the other vendors you hire, your entertainment will be at your reception for the duration of the event. We are very often the first to arrive and the last to leave. And because we have the microphone, we have a huge influence on the flow of your celebration. It is incredibly important for you to have a positive repoire with your entertainment.
B&G Planner: Is there anything else you would like to share with our readers?
William: Your wedding is one of the most important days of your life. And your reception is probably the biggest, baddest and most expensive party you’ll ever throw; Until your kids get married anyway. So take care when choosing your source of entertainment. Make sure you hire a professional who cares like you care and take time to make sure they understand your vision. It’s not uncommon for us to spend 8 hours or more preparing for a reception. When our clients see the amount of work we put in beforehand, they feel a sense of relief from knowing that their celebration is in good hands.